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Yelp is among the prominent web portals provides business reviews. This multinational corporation came into existence in October 2004 operates from headquarters located in San Francisco, California. Yelp was started with an Aim to help people to locate businesses they want along with their review. Jeremy Stoppelman and Russell Simmons are the two who founded this company as an email service that used to mark review on local businesses spread over the United States. With the passage of time, Yelp has expanded its operations in the countries like Japan, Brazil, Canada, Argentina, Mexico, New Zealand, Singapore and in few major regions of the Europe. The company's shares are also traded on New York Stock Exchange. As per the company's report of 2014, the company receives approximately 132 million fresh users monthly. Yelp has marked approximately 57 million review on local businesses.
Yelp has developed a search tool on the website through which user can reach to business reviews of the company they are looking for. Yelp website can be accessed on all operating system and can also accessed on Mobile platforms. Apart from this, Yelp allows users to create an account and submit information of their business. It accepts all types of businesses such as stores, companies, manufacturing utilities, theaters, public places, cinemas, restaurants, hotels, travel operators etc. As per the report of 2008, the company listed over 4,000 reviews for restaurants of many Metro areas of the United States including Boston, Chicago, New York, Washington D.C., Los Angeles. Yelp generates most of its Revenue from business advertisement which are placed on the website of Yelp and apart from this, 75% of its stock value comes from its local advertisement. Yelp provides an option to users where they can give rating point to any business from 5, and can also write review about the various businesses. Apart form this, Yelp website also has discussion forum and the feature of social networking where users can write their review about businesses.
In 2013, the company had approximately employee strength of 1984, and its sales offices are based in cities like San Francisco, Scottsdale, Arizona, Hamburg, London etc.